Feb 08 2022

Key Trends Driving the Growth of Globalization Partners

“As a result of the shift to remote and hybrid work, many companies have adopted an international hiring strategy to access untapped talent and capture business opportunities in new markets.”

by  Sriram Iyer, Founder & CEO, hrtech.sg

hrtech.sg's Tech Talks focuses on engaging with HR & HRTech Subject Matter Experts to unearth trends & insights in the realm of HR Technology.

In this edition, we talk to Nicole Sahin, Founder and CEO, Globalization Partners


Nicole Sahin is the Founder and CEO of Globalization Partners, that enables anyone to hire anyone, anywhere, quickly and easily, via their AI-driven and fully compliant global employment platform. Besides breaking down barriers for global businesses, and for everyone, everywhere, her mission as an entrepreneur is to build a company people love. She defines success at Globalization Partners with a triple bottom line: the happiness of their clients, their employees, and their shareholders. The company culture centers around hiring the best and brightest, inspiring them to do more than they thought possible, and showing them fierce loyalty in return. The company has been ranked among the fastest growing companies in America. Incidentally, Nicole’s book, Global Talent Unleashed is a Wall Street Journal bestseller.

Recently, Globalization Partners announced that it has received a $200 million investment from Vista Credit Partners (“VCP”). Here’s the Q&A with Nicole after the latest fundraise that has valued the company at $4.2 billion

What are the key trends, you are witnessing, that are acceleration of adoption of Global Employment Platforms like Globalization Partners?

I would highlight three closely intertwined trends that have attracted companies to partner with and trust Globalization Partners:

  1. Global remote work is here to stay;
  2. The exploding global war for talent; and
  3. The ever-changing compliance landscape
  • As a result of the shift to remote and hybrid work, many companies have adopted an international hiring strategy to access untapped talent and capture business opportunities in new markets. This means companies – particularly those in hyper growth mode – are in fierce competition with one another to hire the best talent. In a world where the nature of work is rapidly changing, the benefits of global teams are crucial for all companies with a growth mindset – this is where Globalization Partners comes in. 
  • We also enable companies to hire the best candidates for the job regardless of where they lives. Our global employment platform ensures that, for talented workers in today’s digital world, geography no longer dictates destiny.
  • We give our customers a competitive edge, enabling companies to hire, onboard and manage employees anywhere in the world via our technology platform within minutes and compliantly, without needing to set up local subsidiaries. As such, we save our customers months of time in navigating regulations and analysing employment laws in a new market.


What has been the key differentiating factor behind Globalization Partners’ fast-paced growth?

  • We have established ourselves as the industry leader through the combination of our world-class technology platform and white-glove customer service, offering the most comprehensive and compliant global employment web-based software platform in the marketplace.
  • We also own and operate our own entities globally. This ensures that the end-to-end experience is quick, transparent, and consistently excellent for companies and their team members.
  • Our AI-driven technology is intuitive, easy-to-use and anticipates the needs of employers around the world – creating a seamless experience for companies to both build and manage a global workforce.
  • The platform simplifies and automates entity access, payroll, time and expense management, benefits, data and reporting, performance management, employee status changes, locally compliant contract generation, and more.
  • We offer in-house expertise via the industry’s premiere customer service team and consistently achieve greater than 98% customer satisfaction ratings.

Where is the new fundraise amount being invested into?

The $200 million investment by Vista Credit Partners will enable us to continue our rapid growth and leading share of a massive, virtually untapped, $176 billion global market. We will continue to invest in our business by building out and enhancing our cutting-edge technology platform and positioning the company to scale as the demand for our unique solution accelerates.

We are in a strong position to capitalize on the growth in remote work trends, which will remain in a post-pandemic world, and to continue to help our customers realize their growth plans as they expand into new international markets.

What is next for Globalization Partners as a product? 

Recently, we launched G-P Recruit which leverages Globalization Partners’ extensive recruitment partner network to give customers access to an unprecedented selection of recruiting specialists in key markets around the world. Through G-P Recruit, companies can find the perfect fit based on their unique combination of requirements including hiring location, industry sector, functional area, expertise, or prior roles – all through Globalization Partners’ industry leading technology platform.

We intend to continue to drive the industry forward with our AI-Driven Global Employment Platform, with innovation and further development as a focus. We already have several major integrations in place with our software, and we plan to continue to add new ones throughout 2022.

What are your future plans for the Asia Pacific market? Would you be open to inorganic growth there as well? 

To accelerate even beyond our unprecedented growth, the company is increasing capacity and growing our APAC team.  The regional team has grown considerably, and we expect it to double in the coming year as we continue to capitalize further on our market leading position in what industry experts call a trillion-dollar remote work industry. As companies redefine their strategies to capture opportunities in new markets, Globalization Partners is here to help them build their global teams without borders and with zero limits.

Globalization Partners has been in Asia Pacific for almost as long as we have been in business, helping our customers quickly and compliantly expand their markets across the region. We have a strong connection with APACthat was incorporated about 10 years ago when I was travelling across ASEAN. So, indeed, Asia has a special place in the history of our journey! 

With the incredible growth we have seen in the markets there, the highly favourable demographics, and the unprecedented trade pacts being progressively ratified across all the countries of Asia Pacific, it is clear that investment into that region is going to be crucial for any company’s future. We have customers looking up to us to help them innovate, land, and expand compliantly, tap into the venture and equity fuelled growth of the region, and now more than ever, tap into the rich talent pools prevalent across Asia Pacific.

Globalization Partners has taken this to the next level by establishing a world class team in countries that drive the economic power of Asia, across every function in our business, from sales and marketing to technology and operations, and we continue to add to our team, expertise, and capacity. We will continue to expand our presence and proactively design our technology solutions to serve our customers in not only the traditional markets of Asia, but in the emerging markets there to help them future proof their growth.


Sriram Iyer is a Human Resources practitioner with around two decades of experience in the areas of HR Technology, Workforce Planning & Strategy, Talent Supply Chain, Employee Engagement, Talent Branding and Acquisition & Client Management. Based in Singapore since Jan 2012, he has strong exposure to the JAPAC region and has a knowledge of the cultural nuances of the region. Prior to becoming an entrepreneur, he has also played leadership roles with NCS (Singtel Group Enterprise) and Nasdaq-listed Cognizant Technology Solutions in Singapore, running large scale talent initiatives across regions. He is a proud alumnus of National University of Singapore (Singapore) and Symbiosis Institute of International Business (India).

Nicole Sahin

Globalization Partners


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Global Teams


Employer of Record

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